Search engine optimization is the art and science of increasing your website’s visibility to search engines such as Google with the help of an SEO specialist. It involves increasing your internet presence, content, and website structure in order to rank higher in search results. You may boost the quality of visitors to your site without spending money on advertising by making it appear more relevant and authoritative to search engine crawlers. As an SEO specialist in Malappuram, Kerala, I can boost your website’s chances of being discovered by people looking for what you have to offer by implementing new technologies, optimizing your content, creating links, and researching keywords.